“Can you share a unique way you use a common iOS productivity app that others might not know about? How has this creative usage improved your efficiency?”
Apple Notes
One unique way I use the Apple Notes app is by turning it into a lightweight campaign command center for managing digital marketing projects on the go. While most use it for basic note-taking, I treat it like a mobile-friendly project dashboard by leveraging checklists, pinned notes, and image attachments.
Here’s how I use it creatively:
I create a template note for each campaign with sections like:
Objectives
Key dates
Target audiences
Platform-specific creative specs
Ad copy versions
Quick performance snapshots (pasted from screenshots)
I use checklists to track asset approvals, UTM tagging, and budget confirmations
I pin top-priority campaigns to the top of the app for fast access
I drop in voice memos or links after client calls or team stand-ups
The Efficiency Gains:
I can review or update campaigns mid-transit without opening heavy project management tools
It keeps my creative team aligned—since I can copy/paste checklists into shared tools like Slack or Trello later
It reduces context-switching—I always know what’s live, what’s pending, and what’s next without needing Wi-Fi or logging into multiple apps
It’s simple, fast, and native—which makes it a surprisingly powerful productivity hack. For marketers managing multiple clients or campaigns, Apple Notes becomes more than a notepad—it becomes a mobile war room.
Maksym Zakharko, CMO, maksymzakharko.com
Notes app
One unique way I use the iOS Notes app is by turning it into a lightweight project management tool using simple templates and emoji-based tags. Most people use it just for jotting things down, but I structure my notes with headings like “Ideas”, “To-Do”, and “Links” for each project. I also create quick checklists for tasks, and I pin the most active notes to the top for easy access.
What makes this so efficient is that it syncs instantly across all my Apple devices, so I can capture ideas or update tasks wherever I am – without switching to a heavier app. This setup helps me stay focused, reduce app fatigue, and keep everything streamlined in one place. It’s especially useful for quick turnarounds or when I need to move fast without overcomplicating the workflow.
Peter Wootton, SEO Consultant, The SEO Consultant Agency
Notes app
I use the Notes app on iOS in a way most people don’t think about—as a quick capture hub synced across devices where I dump ideas, voice memos, and even scribbles from meetings. What makes it unique is how I organize notes with simple tags and folders so I can pull up relevant info fast without digging through email or separate apps. For example, before a client call, I open the related note to see past action items, quick research, and even questions I’ve jotted down on the fly. This keeps me prepared and reduces context switching. Using Notes this way has saved me countless minutes daily and kept my workflow lean without adding extra tools.
Georgi Petrov, CMO, Entrepreneur, and Content Creator, AIG MARKETER
Apple Notes app
One creative use with the Apple Notes app is turning it into a lightweight personal CRM. Instead of just using it for general note-taking, create a folder called “People” and inside it, keep individual notes for important contacts—clients, team members, vendors, etc.
Each note has:
Meeting summaries
Personal details (birthdays, interests, quirks)
Follow-up actions
Screenshots or PDFs of past emails or reference docs (you can drag/drop or scan right in)
Use pinned notes to keep top contacts at the top. Add hashtags like #client or #followup to make search fast. It works well because the app syncs across devices instantly, and voice dictation helps log quick thoughts after calls.
This setup saves a ton of mental energy. No digging through emails or separate CRM apps just to remember what happened last time. Everything is one swipe away, and it’s surprisingly fast.
Vipul Mehta, Co-Founder & CTO, WeblineGlobal
Notes app
I really enjoy using the iOS Notes app in a way that many people might not think of—like a quick, on-the-go idea tracker that also lets me record voice memos. When inspiration strikes, especially when I’m out and about or handling multiple tasks, I take advantage of the voice recording feature in Notes to capture my thoughts right away. Later on, I can easily add text, checklists, or images, keeping everything neatly organized in one spot.
This creative approach helps me avoid losing ideas or having to switch between different apps, making it so much easier to organize my thoughts for projects or meetings. It’s like having a portable, flexible brain dump that syncs across all my devices.
For anyone managing a busy schedule, this simple trick can really enhance productivity by transforming fleeting ideas into actionable plans without needing extra steps or tools. It’s a small change, but it makes a big difference in staying efficient and creative throughout a hectic day.
Kritika Kanodia, CEO, Estorytellers